Weekly tips to improve accessibility. Thank you for joining us on this journey.
Tip of the Week: Create Accessible Emails
This is the time of year for party invitations, donation requests, and Christmas marketing. Emails are one of the best ways to reach members, employees and customers. Below are instructions for ensuring your emails are attractive, eye catching and accessible. The instructions focus on Outlook. Instructions for Gmail are available on the Accessible Community Blog.
Time: 5-10 minutes per email
Who Benefits: Individuals with vision impairments
Additional Benefits: Readers can:
Quickly load emails
Easily view emails on mobile
Search for previously read emails
Copy and paste information
Outlook allows you to style emails using the toolbar to create an attractive email design while still using text. This is the easiest approach for someone who does not have much experience with HTML and CSS.
Step 1: Add the text and images to the email.
Step 2: Change the wrapping on the image to Tight to allow you to place the text next to the content.
Step 3: Go to the Options tab and select Page Color. You can select an existing color go to More Colors… and select a color using the color picker or custom color option.
Step 4: Go back to the Options tab and select Fill Effects to create a gradient. Be very careful to ensure the
text color keeps sufficient contrast. Also, avoid adding a texture that will make text difficult to read.
Step 5: If you have a large amount of text or sections of content, add headings using Styles under the Format Text tab. The highest heading level should be H1. Below that sections headings should be marked H2. Subsection headings should be marked H3 and so on.
Step 6: Adjust the font color, size, and alignment using the controls on the Message Tab.
Step 7: Add alternative text to images by opening the context menu (right click on the image) and selecting Format Picture from the
bottom of the drop down menu. Then click the Layout and Properties Icon and enter alternative text into the Description field under Alt Text.
I went to a performance a few weeks ago and was blown away by this awesome accomodation for individuals who experience sensory overload or are on the autism spectrum. If you hold events, consider offering a sensory backpack with sunglasses, headphones, a weighted blanket, and a soft toy for people who need them. Brilliant.